Knowing About PPV Advertising
What is it about PPC, PPV, and CPM that makes them so lucrative and so powerful for Online Advertising Your Business Advantages? It could be that it helps you earn if you have enough views for any given day. These advertising tools may not sound impressive if you generate 20 views a day, but it’s a different story if you get 100 visitors a day or more.
Why PPV?
With PPV or Pay-Per-View, you get to earn every time someone views your ad. Unlike CPM and PPC, PPV offers a more versatile way of getting your site known by making use of pop-ups. PPV ad networks are integrated into adware networks that would allow you to publish ads using the same concept or tool. It’s like a pop-up window without the annoying viruses.
Now, why would you consider PPV ads? Think of it this way. Ad networks that offer PPV will often require you to bid on keywords. These keywords, when used in search engines, will prompt your pop-up to show up on related sites. If you have a keyword with a search volume of 20,000, it doesn’t guarantee your ads will pop-up 20,000 times. Ad networks will limit the frequency of your ads shown daily.
What’s the catch?
Now, let’s say that your ad will show 100 times a day and costs you $0.10 a view. That may not be much, given that it’s $10 a day. You’d get $300 a month. That’s just for one keyword for one ad. What if you have another ad that runs the same amount and frequency, so that’s another $300 in your pocket. That brings it to a total of $600 a month worth of passive income.
But wait. There’s more! You also get 100 new visitors a day from that particular ad, so it’s gives you another benefit. You have more traffic coming in for every time someone clicks on your PPV ad. This is not a guarantee, so let’s just say that 5 out of 10 people are more likely to click on your ad if it interests them. That’s still 50 new visitors a day, or 1500 visitors a month. You make even more money if they convert. How’s that for lucrative?
The best way to make the most out of any PPV ad network is to check their rates, how good they are, and how much they pay. This will help you maximize the money you spend from signing up to bidding to implementing your strategies.
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