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Learn How to Market on Instagram to Earn Increased Site Traffic

Social media marketing is easily becoming one of the most important parts of modern corporate plans. Major companies all over the globe are discovering the ways social media could aid in the success and progress in all fields of their business. According to studies, 92% of all marketers have cited that their social media campaigns have made more exposure for their companies,  while 80% of marketers cited that their social media efforts increased traffic. With these forms of statics, the advantages of social media marketing are something that shouldn’t be omitted.

Improved Audience Insights. For each business, the key to victory is knowing what your clients want and prefer. Social networks enable you to see what your potential audiences are talking about while getting acquainted with them. Managers have to use these connections to collect customer information to better cater to their demands and offer them with the details about products and services they’re searching for.

Modified customer service. Social media allows companies to easily field customer’s concerns, comments, and questions thru instantaneous means. Even if you may have a devoted customer service department reachable through phone and email, it’s imperative to handle issues via the method of communication clients prefer. Those using one of the common social Twitter, FB, and Instagram, could easily communicate with you easily. This allows you to answer them in public format that allows others see the quality of your customer service. In addition, that’ll add a level of transparency to your companies. As studies show, 71% of clients who receive the fast response on social media say they’re more likely to suggest that brand to other people.

Content is easily posted. Social media should always play a large role in the content marketing distribution scheme. In the past, marketers faced the difficulties of reaching their audiences by their content in the shortest timeframe possible. Now, with the help of social media, managers could post the word with the click of a button. Social media accounts for a large portion referral traffic on the web, which means you have to ensure your content aligns with your brand and the preferences of your clients. It takes about 6-8 exposures before a client decides to buy. Another clear benefit is the repetitive exposures of your content with the network. This allows you the chance to remind them of what you have to offer, which could shorten your sales funnel.

Learn more about How to Market on Instagram for better site traffic.